Earlier this year Whittard of Chelsea reopened their relocated London flagship in Covent Garden, and I had the absolute pleasure of being invited to the grand unveiling.
As I browsed the beautiful store in the heart of the Covent Garden Marketplace, it had me reminiscing about all my Whittard store visits as a child, where I used to take full advantage of all the tea samples they had to offer, before begging my mum to buy us yet another flavoured blend. To this day their famous Dreamtime Instant Tea fills me with such nostalgia of those very moments, and I still pop into store to taste their samples whenever I walk past.
The stores I visited back then were significantly smaller than this two-storey cave of tea time wonders, which offers so much more than your everyday brew. As well as their specialist teas and exclusive blends, artesian coffees and elegant tea party accessories, the lower-ground floor is now home to a new tea bar which serves a full all-day afternoon tea. I mean what better place to have afternoon tea than with a brand who specialise in tea.
Sadly, I was unable to join the group for Afternoon Tea during the grand unveiling, but the lovely team at Whittard kindly invited me back to enjoy experience with my Mum earlier last month.
Dressed in our cosiest first Sunday of Autumn attire, Mum and I arrived at the Whittard Tea Bar with empty bellies and parched mouths. Obviously, upon walking into the store we headed straight for the sample tea pots for a taste of the newest teas in the range. Not even 5 minutes had passed before I caught my mum at the cash point buying her first tea of the day, the Coconut Truffle Blend.
Our host for the day then Luka greeted us for a short tour of the shop, before taking us to our lovely little corner spot by the window. As the hustle and bustle of Covent Garden went past outside, we were handed the menu, but we’d already decided which option we wanted on the way into London. The Grocers Tea stood out to us as it’s not like your ordinary Afternoon Tea. With a bigger emphasis on savoury, it includes sandwiches as well as delicious pulled pork sausage rolls, scotch eggs and a feta and spinach tart. There is then a dainty selection of sweets for the end, so it makes for the perfect late lunch.
I salivate now at the thought of eating that menu again, but one element better than the delicious food, was the service. Skilled with the knowledge of over 100 leaf teas, the team, who live and breathe tea with such passion, are on hand to recommend the perfect pairing for each item on the menu, including their tea-infused cocktails. I was so impressed with their story-telling, that I left even more enthusiastic about tea, and eager to try them all.
We left satisfied with bellies full, mouths no longer parched and a carrier bag full of our new favourite teas so we could continue the love affair back home, but we’ll definitely be back that’s for sure.
If you wish to book yourself in for an Afternoon Treat head to their website to book, or simply pop by to try their range of daily tasting and hear from the tea experts themselves.
I was gifted this Afternoon Tea by Whittard of Chelsea, a brand I have loved for years. All views, words and imagery are my own.